Web Domain Registration

Poll

	|   |

Author:
Joe Duchesne

Are you getting ready to launch a new website online with a brand new domain name? You may want to consider registering a deleted domain name instead. Here are some of the benefits to consider from this strategy.

Take advantage of previous backlinks

Quite a few deleted domain names still have a large number of websites still linking to them even though the site at that domain is offline. By registering that abandoned domain name for yourself , uploading content, and getting it live again, you can take advantage of these ready made backlinks in your quest for higher search engine rankings.

Get traffic to your site from day one!

When you register a deleted domain name, you can sometimes get traffic that was going to the old site at that domain name right from the day one of being online. This traffic will come from the backlinks, possibly some search engines that still have old pages ranked, and some people who had the domain bookmarked in their favorites and come back weeks or months later.

Do your research though

There can be potential problems with deleted domain names that is too involved to go in here. One thing I would suggest though is to do your due diligence and make sure that the deleted domain name will suit your purposes.

Registering deleted domain names is only one of many strategies out there to boost traffic to new websites. Some people will register a large number of the best deleted domain names they can find, slap a few articles on it then wait and watch to see which ones 'stick'. Others will carefully research the deleted domains and only choose ones that have a completely clean past.

Whatever you do, choose a domain that is focused on your main keyword and topic. Registering a domain with the keyword 'healthinsurance' for a free internet gaming site only invites problems with the major search engines. Stick to relevant keywords for the domain names.

Any way you look at it though, deleted domains are worth a look.

Joe Duchesne is president and founder of Yowling.com. More on Deleted Domain Names and other topics can be found on Yowling.com's website.

A Quick Note From The Publisher... If you like the article above, you may be interested in the following article which is also related to Domain Names... Keyword Rich Vs Branded Domain Names - Which is Better for SEO? Keyword Rich/Targeted Domain Names One belief is that you should have generic keywords you want to target in your domain name. For example, if you are a web designer in Sydney you might choose a domain name such as qualitywebdesigninsydney.com. Branded Domain Names The second belief is that your domain name should represent your brand. You might run a company called Whicked Reality Inc, so your domain name would then be whickedreality.com or something along those lines. Keyword vs Branded Domain Names - Which is better? So which is better for SEO, the keyword or the branded domain name? Branded domain names are the cleaner, safer bet. Sure, search engines analyse URLs for keywords, but they clearly filter out questionable domain names. In the two examples above, qualitywebdesignsydney.com looks horrible to the human eye, so chances are it will look horrible to the search engine algorithms. That is, it will look horrible unless the page contains some great quality content . You only have to look up a popular search term in Google for proof that long, wordy domain names aren't generally the way to go. SEO is a term that would certainly come up with sites that have been optimized to the nth degree. Put it in Google and you won't find any mega-long-silly-domain-names.com. It's a similar story when you search for the term search engine optimization . Some of the sites in the SERPs do contain the term seo but it is always used within a branding context and not simply to boost a search engine ranking. Keywords in Page Names If you really feel the need to have some keywords in your URL, then I suggest putting those keywords in either directory or page names. For example, if you run a web hosting and web design company you might structure your pages...